Iced Coffee Market epic growth – US$ 1.2 billion in 2021 The Cold Brew Coffee Market is expected to develop at a 26% CAGR during the forecast period.
Variations in different Countries
Iced coffee can be made in a variety of methods, including cold-brew coffee and cooled traditional coffee. However, they differentiate Iced Coffee and Cold Brew as two varieties. The difference between iced coffee and cold brew is explained by Starbucks on their website as follows.
Iced Coffee also has different variations in different countries.
Iced coffee in Australia may contain syrup, milk, chocolate powder, or coffee beans. The cafe style is similar to an unblended milkshake.
Iced cappuccinos, also known as Ice Capps in Canada, are sold by the famed Tim Hortons coffee chain.
Iced coffee is known as café helado in Chile. Café helado is made with espresso or coffee powder. Ice cream, as well as sugary ingredients like vanilla, cinnamon, or dulce de leche, are mixed into the coffee.
Iced coffee in Germany is made using filtered, hot brewed, and cooled coffee, topped with vanilla ice cream and whipped cream. However, the most common type of iced coffee found in supermarkets is a canned version from a number of brands in various flavors such as Cappuccino and Espresso.
In Greece, a popular iced coffee beverage is frappé, which is made with instant coffee (usually Nescafe), water, and optionally, sugar, and foamed using either an electric mixer or a shaker. Ice cubes and, if desired, milk is added.
Nestlé debuted Frappé coffee in Italy under the brand name Red Cup Iced Coffee under its Nescafé Red Cup range. Many Italian coffee shops provide “caffè freddo,” which is straight espresso frozen and presented as an ice slush.
Thai iced coffee is made with strong black coffee, sugar, heavy cream, and cardamom before being swiftly cooled and served over ice. Source: Wikipedia
Coffee Market in US
According to various sources, including e-importz.com, more than half of Americans over the age of 18 consume coffee every day, with the average coffee drinker having three cups. That equates to 400 million cups of coffee each day (almost 17 million per hour), making us the world’s coffee consumption capital. According to e-importz.com, specialty coffees are a large part of the picture, growing at a rate of 20% per year and accounting for approximately 8% of the $18 billion dollar U.S. coffee market.
Every day, approximately 30 million American adults consume specialty coffee beverages such as mocha, latte, espresso, café mocha, cappuccino, and frozen and iced coffee beverages. Coffee is an important part of this, but it is much more than a breakfast beverage. More than a third (35%) of coffee is consumed later in the day. Source: Forbes
Cold Brew Coffee Market
Millennials and Generation Z are driving cold brew coffee demand because they are more likely to try new coffee kinds and flavors, including cold brew coffee. The increased popularity of RTD (Ready to Drink) beverages and their growing appeal among busy young professionals have fueled the growth of the cold brew coffee market.
Increased iced coffee demand, expanding customer preference for unique coffee beverages, rising coffee consumption in developing countries, and fast urbanization Furthermore, as consumer awareness of coffee beans grows, so do people’s health worries.
Major coffee makers routinely offer innovative and novel coffee products, with a strong emphasis on the distinctive packaging of premium coffee beverages. These are some of the important factors that are expected to aid the target market’s growth. Source: Maximize Market Research
Nitrogen-based Cold Brew Coffee
Because of nitrogen-based cold brew coffee, the cold brew coffee industry has grown significantly. In this cold brew coffee variant, the coffee is treated with nitrogen gas via a pressured valve. As cold brew coffee becomes more popular, multiple brands are releasing these beverages. High Brew Coffee, for example, has recently introduced a sweet cream nitro cold brew coffee. It contains an in-can device that injects nitrogen into the drink as it is drunk. Such accomplishments encourage global market expansion.
Iced Coffee Market – Growth Prediction
Iced Coffee Market – The cold brew coffee industry in North America is predicted to dominate between 2022 and 2027. Coffee’s growing popularity over other beverages, as well as the creation of new cold brew coffee variants, will ensure lucrative growth. The Asia Pacific is predicted to increase rapidly due to a rising preference for specialty products over ordinary products.
Because of widespread coffee consumption in places such as offices, customer service areas, retail outlets, and so on, the cold brew coffee business in Europe is predicted to maximize earnings. In recent years, the rising clout of millennials, as well as their altering tastes, which include a preference for coffee, have proved advantageous. Source: Maximize Market Research
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